
Skills Lab: Social Media Strategy and Understanding Social Media Platforms
University Union Room 133A - University Union
Binghamton University, PO Box 6000, Binghamton, NY 13902, United States
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Are you looking to expand your knowledge of social media platforms and strategy? Join alumna Rebecca Wolf ‘18 as she dives into her career within the content marketing and media space. Rebecca has professional experience interning and working for companies like Warner Brothers Discover, NBCUniversal and Sirius XM/Pandora. Before transitioning to the agency side at Redken where she helped launch Peacock, Rebecca most recently worked for Paramount+. This Skills Lab is a great opportunity to pick up various social media tactics while also understanding how to leverage relationship building for career growth.
Skills Lab: Social Media Strategy and Understanding Social Media Platforms
Wednesday, Oct. 30 | Noon- 1:30 p.m. | UU133A
Registration is required and space is limited. Register in Handshake!
Rebecca will walk students through some of the most popular social media platforms and explain how she uses those in her role at Redken. She will also help students understand putting together a social media strategy marketing deck.
What to expect:
Develop hands-on experience in social copywriting.
Understand what it takes to develop a career in marketing and media.
Learn how to design and create a social media strategy marketing deck.
Dive deeper into popular social media platforms (Airtable, Canva/Capcut/Adobe Suite, Epidemic Sound, TikTok Commercial Library).
This is a fantastic opportunity to enhance your resume by enhancing the social media marketing skills that hiring managers look for when selecting candidates for jobs and internships. Don’t forget to bring your laptop/tablet so you can engage actively during the session.
If you anticipate a need for disability-related accommodations or auxiliary aids to attend or participate, please contact Fleishman Center at careers@binghamton.edu We ask that you provide us with at least 3-5 days of advance notice regarding your equal access needs.
Where
University Union Room 133A - University Union
Binghamton University, PO Box 6000, Binghamton, NY 13902, United States
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